If you haven’t heard, Pinterest is THE best way to drive free traffic to your blog.
There had been times when changes in the Pinterest algorithm resulted in a nosedive of Pinterest traffic for some bloggers, including myself.
Therefore, you would still need to figure out various ways of driving traffic to your blog like using SEO and social media marketing.
However, mastering Pinterest will be the fastest way to skyrocket your blog traffic, even for new bloggers.
I have been using Pinterest to drive traffic to my blog for about a year.
I have had my fair share of ups and downs in Pinterest but I would still that it is the main driver of blog traffic especially in the early months of my blog.
Today, I want to share with you my exact steps of finally being able to conquer Pinterest and reach the elusive 1 MILLION mark for Pinterest views!
Yes, having 1 million Pinterest views DOES NOT mean you have 1 million page views on your blog.
It’s FAR FROM IT.
But, this definitely translates to great blog traffic and an increase in blog income!
With the skyrocketing of my Pinterest views, I finally broke through 1000 pageviews a day!
For a 6-month-old blog, I’d think that’s a pretty big milestone to achieve!
In order for you to master Pinterest and grow your blog immensely through growing your Pinterest account, you have to get back to basics.
That is, you need to know exactly how to make Pinterest pins in order to get them noticed.
How To Make Pinterest Pins: 6 Essential Tips To Create Pins That Get Noticed
1) Your pins should be long and vertical
Pinterest suggest for pins with dimensions in 2:3 ratio (1000px by 1500px long)
However, I have seen many pins to be much longer than that.
In fact, many prominent bloggers with huge Pinterest traffic create bigger pins.
There is, however, a concern over pins that are too long being cropped when they appear in the Pinterest feed.
As I scroll through my Pinterest feed, I don’t really see that as an issue. In fact, what catches my eye is really the long pins. But, just to be on the safe side, the pins I create are either 1000px by 1500px or 750px by 1550px.
2) Your pins should be colorful and attractive
It is stated time and again that pins with reds, orange, and pink hues perform much better than those with green and blue hues.
Basically, bright and colorful pins are much more eye-catching than dull ones.
If you want your pin to stand out, then you should take note of the type of pins that stand out to YOU in your Pinterest feed.
What about the pin catches your eye?
What are the main colors of the pin?
What do you like about the pin?
Pinning these attractive pins to your boards will help to make you a curator of good pins. This will then make your boards more attractive to other Pinterest users and make them want to follow you!
As you pay more attention to the types of pins that you save to your boards and what makes them catch your eye, you will be more sensitive to good design and in turn, apply those attractive designs onto the pins you create.
3) Your pins should have professionally taken stock images
If you want your pins to stand out from the sea of pins, you most definitely want your pin images to be beautiful and attractive.
This is not to say that you cannot use the images that you take.
In fact, if you are a food blogger, you probably have to take your own images.
But it does mean that the quality of your images MUST be good.
So, if you know you have to use your own images on Pinterest and also on your blog, then please take some courses on photography and photo editing. This could literally make or break you.
If you don’t have to use your own images or simply know that you are bad with photography, there’s really no shame in admitting that!
Just sign up for some stock photography membership and gain access to professionally taken and beautiful photographs every month!
Of course, you can use free stock images that are available on various websites (Here are the websites for free stock images that I use).
But I am sure you have seen some very commonly used free stock images appear on multiple different pins.
You might think that they are all from the same blogger or simply get confused by what the pins are about.
Well, if you think that way, be sure to know that the Pinterest algorithm thinks that way, too!
In other words, constantly using free stock images is disadvantageous to you.
Of course, there are ways around it by using overlays to mask those images.
But as far as your budget allows, I would strongly recommend taking up a stock photography membership (I use IvoryMix) or simply look out for any stock photography sales from time to time.
4) The words on your pins should be clear and eye-catching
Use large, clear, and easy-to-read fonts on your pins.
Most Pinterest users are looking at the pins on their mobile phones. Therefore, it is important to make sure that the words on your pins are large, clear, and easy to read.
Script fonts may look pretty but they are harder to decipher on a small pin on your mobile screen as compared to simple fonts.
There should also be sufficient white space around the words to draw the eyes of the Pinterest user to let them know what your pin and the blog post is about.
5) Your pins should be properly key-worded
Not only should the words on your pins have the keywords that people would search for, it is essential for the title and description of your pins to contain SEO keywords.
Learning about how to maximize SEO on Pinterest with keywords on your profile, boards, and pins will require an entire Pinterest marketing course.
6) Creating pins should be fast and simple
I create 2 to 4 pins for every blog post and I can now create one pin in 3 to 5 minutes.
It may take some time to get used to creating beautiful pins in such a short time but it is absolutely possible!
You would definitely need to familiarize yourself with the design software.
I use Canva and it’s really easy to use even for absolute beginners.
Here are two FREE training that will teach you the tips and tricks of using Canva.
I also use pin templates to shorten the process of creating pins!
You can check out the following pin templates
With these pin templates, you can easily create many variations of pins for one blog post in minutes!
They are really a great time-saver!
Your Next Steps
After learning about these 6 essential tips on how to make Pinterest pins, now it’s time for you to take action!
Creating pins is just like mastering any other skill — you need lots of practice to be great at it!
The more you create pins, the better you will be at it!
And creating attractive pins is definitely something you want to master if you want the fastest way to grow your blog traffic and monetize your blog.
Let me know in the comments below if you have any other Pinterest tips to share or let me know your biggest pin-creating struggles and I will do my best to help you!
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Disclosure: This post contains affiliate links which means I may earn a commission if you click through and make a purchase, but at no additional cost to you. Thank you very much for your support and so that I can continue running this blog while caring for my three young kids!